azazie newsletter - The World of Fashion
A leading occasionwear brand is showcasing it’s inclusive and affordable bridesmaid dresses. As the UK wedding season gets underway, Azazie, a leading direct-to-consumer bridal and occasionwear brand, ... In pursuit of a younger customer base, the Kendall + Kylie brand has partnered with Azazie, the direct-to-consumer bridal brand, to introduce a party and cocktail dress collection, according to an ...
Understanding the Context
Morningstar: AZAZIE LAUNCHES FIRST EVER SUIT COLLECTION, BRINGING STYLE & EASE TO THE GROOM'S PARTY Affordable. Inclusive. Designed to Complement Every Wedding Aesthetic. LOS ANGELES, /PRNewswire/ -- Azazie, the leading DTC e-tailer for all things bridal and occasion wear, is expanding ...
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Key Insights
AZAZIE LAUNCHES FIRST EVER SUIT COLLECTION, BRINGING STYLE & EASE TO THE GROOM'S PARTY Azazie doesn't take returns on custom sizing, but they do offer an alteration allowance. The 3 BM with the standard sizes are very happy. They will all need hems and some small alterations in the bust and waist, but everyone was pleased with how flattering the dresses are. I particularly liked the way the 5 different styles work together. A black and gold theme with Azazie’s gold stretch satin bridesmaid dresses is such a stunning choice—my bestie’s bridesmaids wore these for her wedding, and I can’t sing their praises enough!
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The color is a beautiful champagne gold (not too brash, super elegant) that pairs perfectly with black, and the stretch satin has amazing drape. I used Azazie and had a great experience. I got three of the sample dresses to check on quality and sizing and was very happy with both. I then chose a color and length and let the bridesmaids pick the style. 2 chose the custom size option and 3 did standard sizes. Everyone got their dresses within 4 weeks and they looked beautiful.
One of the bridesmaids ordered the wrong standard size (her ...