Always the bridesmaid, never the bride was the bittersweet theme of the 2008 romantic comedy, "27 Dresses," starring Katherine Heigl. In spite of the movie's unlikely story line, bridesmaid dresses ... Business Insider: Bridal salons are offering virtual appointments that allow brides to try on wedding dresses at home Bridal salons are offering virtual appointments that allow brides to try on wedding dresses at home One of the biggest mistakes brides make is starting with a very specific checklist about silhouette, fabric, or details, before anything else.

Understanding the Context

Wedding dresses aren’t normal gowns. They are emotional. CBS News: Elegant & Stylish Spots For Bridesmaid Dress-Shopping In The Bay Area Philadelphia Mag: Follow These Wedding Dress-Shopping Tips For a Successful Bridal Appointment Business Insider: The 3 most important things to do for a successful bridal appointment, according to a celebrity stylist The 3 most important things to do for a successful bridal appointment, according to a celebrity stylist